The internals of a Beelink SEI12

Navigating the World of Mini PCs: A Deep Dive into Beelink's Offerings and the Hidden Costs of Deals

Computer Science May 6, 2024

As we venture deeper into the realms of self-hosting and home servers, the need for powerful yet economical hardware becomes paramount. Among the myriad of choices, the Intel NUC (Next Unit of Computing) has set a benchmark for mini PCs. However, its popularity also means a higher price tag. Enter Beelink, a company from Shenzhen that's becoming a buzzword in the mini PC market for those of us who are budget-conscious and like to tinker.

Let's unpack the real cost-effectiveness of Beelink’s mini PCs and share some firsthand experiences that might help you snag some impressive, yet affordable hardware.

Prices

Always on Sale? Decoding Beelink’s Pricing Strategy

One of the first things you might notice when shopping for Beelink PCs is the perpetual "sale". If you frequent forums like /r/buildapcsales or other deal-tracking sites, these discounts seem too good to miss. However, a closer look often reveals a different story. For instance, a typical listing might show a $100 discount—tempting, right?

Geez, mister. $100 off just for ME?!?

Yet, price tracking via tools like CamelCamelCamel might show that the price has hovered around the same point for months, despite these "flash sales":

Ah, I see.

This graph doesn't account for coupons, but it's a pretty safe bet that the price has been some variation of $289 since September of '23. They switch methodologies from time to time to obscure the actual value and catch deal-watchers unawares. This practice isn't uncommon in online retail, where inflated discounts can create a false urgency to buy. A Wall Street Journal report from September 2023 even describes such practices as just skirting legal boundaries, often resulting in minimal repercussions for the companies.

The Second-Hand Market: Where the Real Bargains Are

This is where the magic happens. To illustrate, here's a Mercari listing that sold about a month prior to the writing of this post:

Ooooh mama, now that's a spicy meatball

It spent 10 days on the market and whether the price decreased due to Smart Pricing, or an offer was accepted by the seller, it's clear that the real saving are found with patience and consistent checking.

Quality

Hardware

The prices are inarguable; but what about the quality? There are varying accounts, likely caused by the substantial step-down in quality control as compared to more established brands like Intel or Lenovo. I've had two of them thus far and they've performed valiantly in an always-on two node Proxmox Cluster.

My wee babies. SEI12 1235U (top) and SER5 5600H (bottom)

They accomplish their tasks with relative ease and make very little noise to cool themselves off when the going gets tough. Both units I purchased came with subpar thermal paste application, a common complaint among users. A DIY fix by reapplying high-quality thermal paste can significantly improve thermal efficiency, showcasing the necessity for some technical comfort when opting for cheaper hardware.

I want to emphasize that right out of the box they were performing excellently and I couldn't have asked for much more. It's once I started to alter the configuration that I first encountered some issues.

Upgrades

Replacing the NVME drive that came with the SEI12 gave no issues. I popped a Samsung 980 Pro 1TB in there and added a Team Group CX2 512GB via the unused SATA slot for even more space.

Later, I had outgrown the RAM available and purchased 2x32GB of Kingston Fury RAM. By all accounts, this should be compatible RAM for the processor, however the BIOS refused to boot. After searching their poorly designed forums, I found the answer to my woes: I needed to limit my RAM speed to 2667 MHz. This is pretty simple to implement, but speaks to the "time to tinker" element that's needed when you work with a machine like this.

Support

Ultimately the answer was discovered by a community member, and not the Beelink staff themselves. Interactions with support staff can be frustratingly vague and sporadic There's little in the way of official documentation, and even their drivers page lacks actual descriptions of what exactly the drivers are supposed to drive.

Many queries end with a suggestion to send an email, leading to a ghost-town of problems with no discernible solutions in sight. It actually does a great deal of harm to their reputation that their official forum looks like a room full of people exclusively experiencing issues.

Expect to see a lot of this.

So what does it look like when you finally reach out to support with an unsolvable issue? You'll go through the standard rigamarole of copy-pasted troubleshooting information which eventually reaches a request to ship the item back to them as a return.

Across 20 emails with Beelink the customer support specialist changed 6 times

Well that was easy, right? WRONG! About a week after this email I was informed by Beelink that the machine I had sent (SER5 5600H) was out of stock. In lieu of an actual replacement, they pitched sending the 5560U in its place. Numerically this appears to be minor change, but alphabetically it makes quite a difference:

11.6% reduction in does not feel like a suitable replacement

I requested a 5800H in barebones configuration since I could provide the SSDs and RAM, thinking that the price difference might be more appropriate; though they refused this offer. The final "deal" was that I'd be getting a 5700U which was only a 7% step-down in power, a step-down nonetheless.

I'm now two weeks out from the initial email, and still have not received a tracking number for the replacement. I was notified by auto-reply that they take May 1st - May 6th off in celebration of International Labor Day, so my situation is pretty specific to this time of year. All the same, I can't help but feel frustrated to still be waiting on a replacement that will not even match up to the original product that I purchased.

Future Update:
The 5700U arrived 20 days after I shipped off the broken 5600H.

Conclusion

I hold these machines in high regard, despite the problems that I have faced with them. They have a heft to them that isn't found in similarly priced, china-made machines. The promise of a great second-hand deal always being around the corner keeps me checking different markets on a consistent basis and feeling proud of the deals I've already gotten.

They have their share of issues, and you can't expect a high level of customer service, but I think that's due to a language barrier more than the corporate greed or apathy that is found with some prominent manufacturers.

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